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Prosperity and Thrift: The Coolidge Era and the Consumer Economy, 1921-1929


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The story of a pantry shelf, an outline history of grocery specialties.

Butterick publishing company.

CREATED/PUBLISHED
New York, Butterick [c1925]

SUMMARY
This book profiles a hypothetical pantry shelf of the mid-1920s, briefly exploring the history of the items on the shelf. Some of the items owed their popularity to innovations in science and industry that made it practicable to ship and store food. Others became popular through effective advertising. Many of the brands, products, and corporations profiled here are household names decades later: Campbell's soup, Coca Cola, Cream of Wheat, Canada Dry ginger ale, Fleischmann's yeast, Heinz ketchup, Gulden's mustard, Jello-O, Welch's grape juice, Kraft cheese, Gold Dust dish-washing powder, Colgate, and Borden's condensed and evaporated milk.

NOTES
Available as word-searchable text and facsimile page image(s).

SUBJECTS
Groceries.
Food.
Advertising--Grocery trade.

MEDIUM
224 p. incl. front., illus., diagr. 24 cm.

CALL NUMBER
HF6201.G7 B8

DIGITAL ID
amrlg lg05 urn:hdl:loc.gdc/amrlg.lg05 http://hdl.loc.gov/loc.gdc/amrlg.lg05

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